
Elevate
Your Brand
RealSID's mission is to create professional media for under-resourced conferences and athletics departments, empowering Commissioners and Athletics Directors with strategic, budget-conscious brand management.
Let's Be Real
Inconsistent coverage hinders your ability to attract recruits, engage donors, and maintain a positive reputation among campus stakeholders and competitors. RealSID helps you navigate the challenges of maintaining a polished online image so you can focus on what truly matters.
Drive Enrollment
A consistent digital presence improves perception among recruits, rivals, and external partners.
Stabilize Operations
Reduce reliance on inexperienced personnel without adding headcount or overhead.
Impress Your Community
Make your department shine and reveal its true impact on student and campus life.
Raise The Bar
RealSID partners with leadership to identify opportunities to streamline processes and improve quality.
Guarantee Equity
Ensure every student-athlete and program receives the recognition they've earned.
Get Some R&R
We’ll handle the details.



Services
RealSID is a remote Sports Information Director retainer service for small college conferences and athletics departments. We partner with Commissioners and Athletics Directors to manage:
Web Oversight
Brand Development
Strategic Communications
An outdated website makes an otherwise great program look amateur. RealSID takes ownership of your website’s core infrastructure - rosters, schedules, recaps, directories - to ensure your digital presence is always polished, accurate, and active.
Let us help you build a brand that resonates and engages. RealSID offers packages that include graphics, action photography and videos tailored for your social media profiles. Connect with younger audiences effectively and elevate your online presence.
Do you have higher goals for your department or conference to reach donors, alumni, campus stakeholders, or gain wider media attention? Let's strategize on how to showcase your student-athletes in compelling ways.
Partner Testimonials
RealSID transformed the Western Water Polo Association's digital strategy with innovative campaigns that have increased our conference's visibility on the national stage. We love having a strategic partner on our team that has raised the level of our entire conference membership.
Mike Reid, Commissioner
Western Water Polo Association
Our collegiate athletics department website had been neglected for many years. RealSID helped us navigate our website migration to a new CMS. In addition, the processes RealSID implemented have helped us increase output and celebrate our student-athletes in unprecedented fashion.
Steve Doten, Director of Athletics Lake Tahoe Community College
RealSID was crucial in leveling-up our Athletics Department throughout our transition to NCAA Division II. By creating a dedicated social media strategy, enhancing the quality of our imagery and content, and by advising us on streamlined game operations, our entire department is equipped for future success.
Morod Shah, Director of Athletics
California State University San Marcos
About RealSID
Matt Berson, Founder
I started RealSID to fill a need; some schools simply can't afford a full-time Sports Information Director or Athletics Communications professional on campus. However, even the smallest of schools can create a professional digital presence to share their story. As someone who has been coming up with creative solutions at the community college, NCAA Division II, and NAIA levels for nearly two decades, I know first-hand that doing more with less is the name of the game. If you're interested in leveling-up your department's digital storytelling, tired of dealing with part-time worker turnover, and having to handle the minutiae of box scores, web updates and social media posts, let's take ten minutes and discuss how we can partner to make your entire department, shine. I look forward to our partnership.


